Thursday, February 23, 2006

Redesigning The Butterfly Ballot

I personally think that the butterfly ballot had an impact in the presidential ellections of 2000. In my redesign, I decided to arrange the candidates in a single line and use light-grey thin lines to separate them according to their parties, and avoid an effect of 1 + 1 = 3 where the main point can lose its focus. I put the party in bigger letters to make easier the location of each candidate using a single word instead of a group of words, which is even easier for partisan voters. I also used a dark-red color for the circles because they are the critical part of the ballot.

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